Article

UFC and MusclePharm Ink New Deal

UFC® AND MUSCLEPHARM® ANNOUNCE MULTI-YEAR SPONSORSHIP AGREEMENT

MusclePharm to Serve as Exclusive Nutritional Supplement Supplier
of Ultimate Fighting Championship® in U.S. and Canada
Las Vegas, Nevada (USA) – The Ultimate Fighting Championship® announced today that MusclePharm® will serve as the official nutritional supplement supplier of the UFC® in the U.S. and Canada. The Denver-based company, which also sponsors Major League Baseball’s Cincinnati Reds and NFL superstar Michael Vick among other notable athletes, will be featured in a variety of UFC programming elements ranging from national television broadcasts to Pay-Per-Views. In addition, MusclePharm will be featured prominently across UFC’s digital platforms and in the hallowed Octagon®. Various retail promotions around major UFC events are also planned.

MusclePharm has sponsored numerous UFC athletes in recent months, including UFC 135 headliner Quinton “Rampage” Jackson. The 33-year-old Jackson, who will challenge light heavyweight champion Jon Jones on Sept. 24 at Pepsi Center in Denver live on Pay-Per-View, has been training for the bout at MusclePharm’s 35,000 square foot Sports Science Center in Colorado. It’s this type of commitment to the sport of mixed martial arts and its athletes that made MusclePharm an ideal sponsor for UFC.

“We’re excited to have MusclePharm as the official nutritional supplement supplier of the UFC,” UFC President Dana White said. “The team at MusclePharm is committed to helping grow the sport of mixed martial arts. Having them on board as a sponsor of UFC is great for our fans and athletes.”

“I am proud to announce that MusclePharm is now the Official Nutritional Supplement provider of the UFC,” said Jeremy DeLuca, MusclePharm President. “This strategic partnership with the prestigious UFC organization is the ideal platform and opportunity for both MusclePharm and UFC athletes, as our company offers a full line of cutting-edge products line that fuels athletes both safely and effectively.  We are thrilled about this opportunity and I would like to personally thank the entire UFC family for their enthusiasm and continued commitment to our brand.”

Watch Past Fights

Saturday, April 21
10PM/7PM
ETPT
Atlantic City, N.J.

Media

Recent
Cub Swanson believes it's his time as he steps into the Octagon on Saturday in the Fight Night Atlantic City co-main event against Frankie Edgar. Don't miss the action live on FS1.
19-Apr-2018
Frankie Edgar talks fighting at home in New Jersey, and what he expects from his second encounter with Cub Swanson Saturday April 21 at Fight Night Atlantic City.
19-Apr-2018
UFC champ and analyst Daniel Cormier previews the Fight Night Atlantic City main event, featuring Kevin Lee and Edson Barboza.
19-Apr-2018
Starting today, the ‘Faces of UFC’ campaign will feature an exciting sweepstakes that will be offered to UFC fans 18 years and older in the United States, Canada, Mexico, and the United Kingdom, who want to share their personal fan stories.
19-Apr-2018